Experience
Product Designer
Skills: Product Design, Web Design, UX/UI Design, Graphic Design, Brand Design, Animation
Magenta Technologies, LLC. - Fort Mill, SC - Remote
- Solved problems in line with business goals, and explored innovative design approaches while working with cross-functional product teams to plan and build iteratively
- Created detailed wireframes for both desktop and mobile platforms and turned those wireframes into high fidelity design concepts using Figma and the Adobe Creative Cloud
- Helped drive user experience strategy by collaborating in and leading user-centered exercises like user testing, co-creation, empathy mapping, and journey mapping
- Contributed to and refined multiple brand design systems
- Collaborated with engineering teams to understand technical restrictions, content team to create designs that clearly communicated ideas, and business leaders to innovate based on data and findings
- Championed consumer-first experiences, advocating on behalf of users based on real-world feedback I gathered from my user testing interviews and further research
- Presented and shared work with cross-functional teams while clearly communicating design rationale and their importance to end users
Freelance Design Consultant
Skills: Brand Design, Web Design, Product Design, Graphic Design, UX/UI Design, Animation
Selection of clients listed below
- Work with various design programs to complete design assignments based on client requests and requirements to fit their time and budget
- Manage client correspondence (sometimes using Google Translate as interpreter) and independent business requirements
- Set up and maintain appointments with clients to maintain quality service and support resolution
- Complete a wide range of design tasks including logo design, branding, print and digital advertising, social media management, website design and management, and 2-D animation
Brand Designer - Hybrid - 7 Sages Yoga, LLC. - New Albany, OH
- Designed whole brand including company logo, color palette, tagline, business and appointment cards, and marketing materials for multi-purpose print and digital use using Adobe CC
- Collaborated with owner directly to design and optimize website layout for easy, independent self-authoring
- Designed, wrote copy for, and managed responsive Wordpress site, training owner on Elementor CMS to make changes to their site independently as needed
- Edited, uploaded, and implemented client-provided photography for multiple breakpoints on the website
Web & Product Designer - Liberty Cleaners - Powell, OH
- Repaired and optimized company logo and updated business fonts and color palette for a more cohesive presentation to customers
- Collaborated with owner and photographer to gather, edit, and publish photos for web and marketing use
- Designed, launched, and wrote copy for responsive Squarespace site and social media profiles including Facebook and Google My Business
- Created, printed, and distributed business cards, hanger cards, and drive-thru signage
Product Designer - Remote - Imprimis Networks, LLC. - Houston, TX
- Worked directly with CEO entirely remotely to restore and revise company logo using Adobe CS6. Optimized website design and layout to better represent brand
- Set up email server, encryption, and security settings between Wordpress, HostGator, and Google
- Implemented CSS and HTML to fix formatting and functionality issues on client’s responsive Wordpress site. Provided in-depth changelogs on a weekly basis
- Established and tested remote desktop service for B2C customer support
Pixel-Art Animator - Remote - Stern Pinball, Inc. - Chicago, IL
- Illustrated a total of 55 pixel-art panels for 5 separate gameplay scenarios at 12 fps using Adobe Photoshop CS6 and Cosmigo Pro Motion 6.5
- Met strict palette restrictions conforming to a retro-style, 16-bit LED marquee display
- Collaborated closely with Stern Pinball, Inc. animators to produce art that followed Sony Pictures and Marvel Comics brand guidelines
- Completed work entirely remotely, maintaining effective communication with Stern Pinball staff
Director of Marketing & Product Design
Skills: Web Management, Web Design, Product Design, Graphic Design, UX/UI Design, Brand Design
Infinite Smiles, Inc. - Powell, OH - Hybrid
- Led complete rebrand including new logo, brand guidelines, color palette, typography, client intake paperwork, marketing materials, letterheads, and business and appointment cards
- Designed and published 16-page dental catalog - #1 conversion source reaching 240,000 households
- Designed and managed 63-page Wordpress website and optimized for better user experience, SEO, speed, and multi-device performance - #2 conversion source
- Managed Google Ads, Facebook Campaigns, and Waze ads - #3 conversion source
- Created marketing content including digital and print brochures, social media posts, and blog content
- Improved online presence through SEO, social media presence, and online and print marketing campaigns - #30 average position nationally through organic Google search
- Coordinated and participated as assistant photographer for client and model photo and video shoots
- Designed and managed client email campaigns and business social media profiles (Google, Facebook, Twitter, YouTube)
Product Manager
Skills: UX/UI Design, Graphic Design, Web Design, Copywriting, Photography Management
Cardinal Health, Inc. - Columbus, OH - On-Location
- Replaced team of 14 designers and worked as the single, lead designer on a team of 58 people for a multi-million dollar B2B ecommerce website redesign project
- Established user personas and user journey maps and recorded and updated user experience and design functionality requirements in a 635-page document
- Wireframed, designed, published, and updated 48 major webpage mockups (515 total use states) for CMS authoring through AEM. Updated from workflows as old as 1999
- Used Adobe CC, InVision, Zeplin, Jira, and Confluence as part of an Agile scrum workflow
- Established and distributed standard and 360-degree photography processes for over 100,000 medical products
- Designed and implemented targeted and segmented promotional content using Adobe Photoshop and AEM
- Created and maintained 15-page product descriptions style guide, 19-page product photography style guide, and 13-page digital project style guide
- Presented to and educated entire team on the proper use of OneDrive, product taxonomy, Photoshop and site mockups, Zeplin, template webpage design, and AEM authoring
- Presented development-ready designs weekly in large, cross-functional team meetings containing 10+ individuals
- Proctored Quality Assurance and User Acceptance Testing with end-users, stakeholders, marketing, and development
- Collaborated with on-shore and off-shore development teams, business units, and business managers to ensure requirements were met and functional across applications
- Worked with developers to write and implement front-end code as necessary to produce results based on wireframes
Brand Design Consultant
Skills: UX/UI Design, Graphic Design, Web Design, Copywriting, Brand Design
Upwork Global, Inc. - San Francisco, CA - Remote
- Worked one-on-one, entirely remotely, with business owners across 4 countries in ecommerce, IT, and medical fields to create personalized, professional branding from the ground up while following 1 to 8 week delivery timelines
- Simultaneously managed an average of 6 clients with personalized correspondences, expectations, and budgets
- Designed and optimized branding and promotional materials, websites, and design documents using Adobe CS6 and packaged deliverables in digital and print formats
- Communicated effectively with clients speaking Hindi, Swedish, and Chinese using Google Translate as interpreter and accommodated schedules in 7 different time zones
